Editing Luke is a multimedia production company specializing in various styles and approaches to video production, photography, and original content creation. From high-profile campaigns and travel shoots to independent web series and film festivals, the work produced by Editing Luke has helped to build an engaged and loyal online following.
Here are a few of the specialized services Editing Luke provides:
- Promotional videos, short films, documentaries, and web-based series.
- Travel, lifestyle, corporate, archival, event, and architectural photography.
- Editorial, influencer, how-to, and experience-based copy & content.
- And variations on all of the above. More here.
Based in Medicine Hat, Alberta, Canada, Editing Luke produces content all over North America and through this website alone has reached tens of millions of people since it launched in 2007. Have a specific project in mind, or curious to know more? Explore the Editing Luke portfolio / business site for more details, and please feel free to inquire here.
Medicine Hat, Alberta video production, videography, editing, post production, influencer, social media, and photography services by Editing Luke.
For the first time since film school I've found myself with an abundance of flexible time. In contrast to the twelve hour days that I was putting in just a few months ago, it's amazing to wake up and have no stress, no pressing deadlines, and start each day fresh. This isn't a new permanent way of life, but it is the silver lining that's come from being laid off.
Not having to wake up early and deal with the winter weather, being able to read books, indulge in cooking myself nice meals, catching up on missed movies, playing video games for hours at a time, hanging out with friends, working on personal creative projects, etc. has been like one big throwback to student life. It's all a bit indulgent, but I also feel like I'm making up for the last few years. My old schedule has been shattered and I'm now in the mindset that I just need some personal time - hence the lack of posts and activity online in general.
It's not all lazy days though. I've been driven to write some proposals for potential projects, I've got a few photo shoots planned for new blog content, and in the last week I've gone out of my way to catch up with lots of people that I haven't seen in months. The job hunt has obviously continued as well, and the proposals have played a role in that. These days it's been all about embracing the transition, and I've realized that this downtime is something that I genuinely needed. I'm feeling more optimistic by the day and I think I'll come out of this feeling better than ever.
I revisited some of the images I shot in 2010 on Hollywood Boulevard in search of a new challenge. In the past I only posted snapshots from my travels, and looking at these old images I saw a lot of potential in creating new edits for them. Hollywood is a tourist trap that's been photographed a million times, so I thought it would be fun to play with that vintage stereotype that's come to define the location.
I edited all of my shots in varying shades of black and white, even masking textures on some to replicate vintage photographs. I wanted to play up the grittiness and textures, and treated the images like they were a backdrop to an old film noir. It was a completely different way of looking at the images that I originally shared here.
Without question, Instagram is one of my all-time favorite social networking platforms (you can follow me @editingluke). I reintroduced myself to it last April, and since then I've shared over 500 images, gained nearly 1000 followers, and collected over 11,000 likes in the process. I'm still small potatoes in the Instagram world, but I have figured out what works best for me and what I enjoy seeing from others. Here are my thoughts on how to make the most of Instagram.
1. It's about sharing your life. The beauty of Instagram is that you can share your activities and interests in an incredibly pure way. Here is what I'm working on, here are the people I'm with, here is what I'm having for lunch, etc. It may sound pointless to some, but looking back at the last 9 months since I started I've built an incredibly detailed account of my time. It's the most thorough photo album I've ever put together, and in that sense, it's as much for me as it is for anyone who might want to have a look.
Keep in mind that if your using Instagram to actually engage with people and promote yourself (as I am) the point is that you are meant to be the main character. The images you post should have some relation to you, to what you're doing, to where you are, and to what you're interested in. The best accounts give a genuine glimpse and share a part of your personal story.
2. Variety is the spice of life. The best Instagram accounts (in my opinion) are full of variety. From selfies to food pics, from kids to vacations, from work to play, and everything in-between - that's what it's all about. If you post the same selfie over and over again or 10 pictures of your kid in a row, you're missing the point and not being very engaging. Show me a picture of what you're reading. The next day post a cool sunset. The day after share a picture from that party you went to - and please post selfies too - if I'm following you I'd like to see your face from time to time. Like I said above, it's not about documenting every facet, but curate your highlights. This is my Instagram feed:
3. Pace yourself. Post an image and then chill. Nothing is worse for followers than seeing 10 pictures in a row of the same thing. That's what a facebook photo album is for. Instagram should be just the gems.
4. Put some effort into what you post. As I said, if Instagram is meant to be just the gems than put some thought into how you're taking your pictures. This doesn't mean being all that elaborate, it just means don't post blurry photos, highlight your best shots, and share the kinds of things that you'd like to see from others. It's a lot easier to attract followers when your gallery looks nice.
5. Go for the details. In a world where it seems everyone has their cell phone with them, there's something really amazing about getting to see the world through someone else's eyes. Pinpoint things that interest you and share them. From the stereotypical morning cup of coffee to a cool pattern you see out on the street, what makes Instagram fascinating is that you're able to share your world as you see it.
Take advantage of those details to remind yourself of the amazing things around you. I didn't set out to shoot over 500 images for my account, but because I was casually thinking about it, I became more perceptive and put a bit more time into finding those details. In the end, it's an amazing document of your life to share.
Following the success of my ghosting images from my Around the Hat series last year, I thought it was about time I tried to put a print together. The challenge here was that the archival images that I merged my modern photographs with were very small. This meant that creating prints of them individually simply didn't work without distorting them. So, creating this collage was the next best thing.
Each collage features 23 of my original ghosting images on a 8x12" print. The result is a captivating look at the history of Medicine Hat, Alberta and the evolution of our city. Click here to check out this print in my online shop.
Our family had an amazing Christmas this year. There were lots of get-togethers, endless amounts of food, and some entertaining gifts. Here are a few of my snapshots from this year's festivities.
As the in-house photographer and videographer for Weddingstar Inc. I've shot thousands of images for the company over the years that have appeared on their website, in their magazine/catalog, and on their social media platforms. That said, it's been a while since I've last shared a photo set that I enjoyed this much.
During the last week of November, Jaycene and I went out to Desert Blume Golf Club to do a faux head table shoot with a winter/Christmas theme.
Jaycene deserves all of the credit for coming up with the concept and doing all of the preliminary work to pull the shoot together. She organized the products, and crafted some beautiful displays for the table. When it came time to setup on-location, we bounced a lot of ideas around and experimented with the layouts so I could get the best shots. I then edited all of our final images, and put together these collages.
In the end, it was a real team effort. Jaycene and I both came away from the shoot feeling pretty good about what we'd accomplished. I think the finished result speaks volumes, and hopefully makes you feel a bit festive too. At the very least, it has me looking forward to our next big on-location shoot.
